Summer Events At Sugar Mountain Featured On Mind Your Business

The High Country of North Carolina is in full summer tourism mode. Numerous events dot the landscape over the next two months, giving visitors and locals alike numerous opportunities to enjoy the outdoor adventures that make our area so appealing.

Kim Jochl, Vice President of Sugar Mountain Resort, details some new and enhanced features to the mountain’s adventure offerings on this week’s Mind Your Business a weekly radio program produced in partnership between the Boone Area Chamber of Commerce and High Country Radio.

Sugar Mountain is one of the area’s most popular destinations for biking and hiking, and Jochl explains new features added for those on foot and on wheels. She also details the resort’s annual 4th of July week celebration.

Click here to listen to a full archive of the interview.

Mind Your Business is a weekly production of the Boone Area Chamber of Commerce. The program highlights chamber members and allows for a deeper conversation about their history, impact on the community, and upcoming events. To hear your business featured on the program, contact David Jackson at

Tune in each Thursday at 10am for Mind Your Business on WATA (AM1450/96.5FM).

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